23 Ways To Make Your Small Business Bigger

1. Know your customers.

2. Define your goals.

3. Know your market. Make a list of reasons your customers need the product/service that you offer and what the alternatives are if they don't buy from you.

4. Have a plan for communicating your idea with the waiting world.

5. Produce a marketing plan.

6. Remember you're building a brand.

7. Ask your customers why they buy from you.

8. Be generous and aim for loyal rather than satisfied customers.

9. Check what your website looks like on a smart phone, ipad, tablet, in various browsers.

10. Double check that all the links, buttons and forms work on your website.

11. Build a LinkedIn Company Page.

12. Have a Twitter account. Add periscope too.

13. Decide whether a Facebook page is right for your business.

14. Consider how Pinterest might help customers to see what you do.

15. Add any social media contact details to your website, email signature, voicemail message, business cards etc. The more visible they are, the more people you'll potentially reach.

16. Ask your friends to like/follow/repin until you draw your target audience.

17. Start a blog.

18. Measure the impact of your marketing.

19. Do something to delight your best customers and get them talking about you.

20. Google your business name and know how you rank as well as who you compete with.

21. Set a Google alert for articles and blogs featuring your business name and any associated search terms. This will let you contribute to discussions and engage with audiences you don't yet know.

22. Rethink your advertising.

23. Invest in design - first impressions count.